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The complexity and dynamic nature of the Brazilian offshore market demand a data source as robust as it is precise. Introducing WSB.One, the market intelligence platform meticulously developed in-house by WSB Advisors to be your competitive edge. WSB.One provides a comprehensive and continuously updated database featuring technical, commercial and contractual information on hundreds of offshore support vessels, rigs, and FPSOs operating in Brazilian waters. Our team of experts reviews and updates this data daily, ensuring you gain real-time access to crucial market movements and emerging trends.

This unparalleled accuracy enables contracting companies not only to anticipate new business opportunities but also to map the competitive landscape with unprecedented clarity. It serves as your strategic compass, transforming raw knowledge into a tangible competitive advantage, identifying promising trends and driving the sustainable growth of your operations within the sector.

How has market intelligence been a cornerstone for your strategic decisions in the current offshore landscape?

Petrobras has appointed Bruno Moretti as the new Chairman of its Board of Directors, succeeding Pietro Mendes, who stepped down to assume a leadership role at Brazil’s National Petroleum Agency (ANP). Moretti will serve until the company’s next General Meeting, scheduled for 2026.

He holds a degree in Economics from UFF, a master’s in Industrial Economics from UFRJ, and a PhD in Sociology from UnB. Currently, he is pursuing a doctorate in Economic Development at Unicamp. Moretti also brings extensive experience in the public sector, having served in various ministries and in the Federal Senate. Additionally, he currently sits on Petrobras’ Investment Committee.

At the opening of Navalshore, last tuesday (August 19) Transpetro CEO Sérgio Bacci announced the effectiveness of the contract for the construction of Handy size tankers at the Ecovix shipyard, under the Ecovix–Mac Laren consortium. These vessels, intended for Transpetro, will strengthen Brazil’s cabotage operations and the distribution of oil products along the coast. The contract, signed earlier this year, now enters into force, marking a significant step for Brazil’s shipbuilding sector and reinforcing the strategic role of domestic yards in supporting the country’s energy logistics.

This was the 19th edition of the event, which ran for three days and concluded last Thursday (August 21), bringing together thousands of attendees and leaders from major offshore companies.

Also at Navalshore, Bacci confirmed that the bid for the chartering of eight newbuilding gas carriers will have its packages opened on September 22. This tender is widely considered the most significant Petrobras and Transpetro initiative in 2025, forming part of the Fleet Renewal and Expansion Program that aims to strengthen Brazil’s energy logistics. Bacci also confirmed that Transpetro will launch Phase 3 of its fleet renewal program in September, which includes the chartering of four MR1-class vessels.

WSB Presence:

On the evening of August 20, WSB was present at the third edition of the Brazilian Party, held at the Rio de Janeiro Yacht Club. Representing the company were Raphael Montes (Proposals Manager & Partner), Genésio Ramos (Newbuild Lead), Pedro Pellegrini (Shipbroker Intern), and Maria Eduarda Camba (Shipbroker Intern).

The event took place in parallel with Navalshore, one of the largest shipbuilding exhibitions in the world, and gathered around 600 executives from across the maritime and offshore industry. Performances by Ferrugem and Capital Elétrico made the evening even more remarkable, reinforcing the Brazilian Party’s role as a key networking and cultural highlight for industry professionals.

“Attending Navalshore for the first time was an incredible experience! I had the chance to network with industry professionals and gain a broader perspective on the market. I truly enjoyed being part of it and definitely look forward to joining future editions”, said Maria Eduarda Camba.

By Fernando Vilela*

The order that builds a purposeful career—and maybe even your LinkedIn!

Building a solid career goes way beyond filling out resumé or stacking your LinkedIn profile with certificates and fancy job titles.

If you want to stand out, it’s no use blasting out resumés to random openings or taking courses just to post the diploma on your feed. You need to build a trajectory with clarity, strategy, and intention.

And first of all: CLARITY. I’m not talking about market trends or external opportunities. I’m talking about what’s inside of you. I’m talking about self-awareness.

The starting point is not what you want to HAVE, like most people think. It’s about who you ARE, where you ARE right now, and where you genuinely want to go. Most people live in reverse: they want to have something, then they’ll do something, and finally, they’ll be someone. That classic thinking: “When I have this, then I’ll do that, and I’ll be happy.” But that’s not how the game works.

As the Cheshire Cat said in Alice in Wonderland: “If you don’t know where you want to go, any road will take you there.”

In today’s competitive, volatile, and demanding market, that “any road” usually leads to frustration, anxiety, and identity crises.

In mentoring sessions with CEOs and entrepreneurs, the structure of self-knowledge looks a lot like project management. First, you define the vision, values, and aspirations of the person—what I prefer to call the “Human Being”—separate from their professional life. Then, you reverse engineer the plan with SMART goals, building a timeline from the future back to the present.

It only makes sense to create plans and tasks once the goal is clear and aligned with who you truly are—not with what others expect you to be. And here’s the core truth: you can’t expect to DO or HAVE anything before knowing who you need to BE.

If you’re still not clear on that, let me spell it out: you need to BE first, then DO, and only then you’ll HAVE.

And how do you know if you’re on the right track? You measure it. If you don’t measure, you can’t improve. If you don’t know where you are, not even the best strategy in the world can help you.

Here’s where The Subtle Art of Not Giving a Fck*, by Mark Manson, hits deep: self-awareness isn’t about thinking you’re amazing. It’s about recognizing where you fall short, where you’re weak, where you need to improve. As he says, “true self-awareness is realizing you’re not that special”—and like Carl Jung said, you’ve got to face your shadow. That’s how we evolve—with self-knowledge and strategy, not illusions.

So ask yourself right now:

What am I doing today?

Where am I heading?

Without clarity, you become a passenger in your own career. And the cost is the most expensive one there is: time.

Ironically, the cure for lack of clarity is action. So if you don’t have it yet, start moving. Do something. Try. Experiment. The path reveals itself along the way. And here comes your fuel: motivation.

The path isn’t easy. We all have bad days and face hard things. But if you want a better career, ask yourself: what pain are you willing to endure? Want to be an entrepreneur? Are you ready for financial uncertainty and the ups and downs? Want a career abroad? Are you ready to give up comfort and start over?

Set a minimum routine for yourself—even on bad days. Especially on bad days. Accepting tough moments is a positive experience in itself. That’s where you also learn to deal with your feelings—crucial skills for any solid professional.

There’s a quote I carry with me: “It’s not what life does to you, it’s what you do with what life does to you.”

Responsibility is always yours—even if the blame isn’t.

And what does all of this have to do with marketing, resumés and LinkedIn?

Everything.

Personal branding is essential. Back in the day, we talked a lot about the concept of “You Inc.” That’s still valid. Build your digital presence like a company: clear, consistent, and authentic positioning. Own your identity, your values, your voice. That’s personal branding.

More than a well-written resumé, today’s professional needs to BE what they put on paper. They need consistency, real networking, knowledge that matters, hands-on experience, and resilience to ride the market cycles.

A well-structured professional is like a tree with deep roots. The storms will come, but they’ll stand strong because they know who they are, what they represent, and where they’re going.

If you’re not seen, you’re forgotten. Update your LinkedIn, build your portfolio, share relevant content, show YOUR point of view. The market rewards those who know how to position themselves. And there’s no such thing as a bad market for that. It’s all on you.

Degrees and certificates are great. But what the market truly values is your ability to create impact.

Fernando Mattar Vilela, 41

• MBA in Business Management
• Entrepreneur with experience in civil construction, communications and marketing and the offshore market
• Chief Marketing Officer (CMO) at Westhon, WSB and Café na Trilha